Kind Choices' website for the Animal-Friendly Giving Guide, GiveFriendly.com, has just launched. The first organizations to take the Test of Animal Friendliness are Rocky Mountain Animal Defense, the International Fund for Animal Welfare and Mercy for Animals, all of which met all criteria for a grade of A+!

The website also includes a list of "Animal Foes", those organizations whose policies and campaigns are especially unfriendly to animals. Visit the site to learn how you can help grow the campaign or get your nonprofit organization in the Animal-Friendly Giving Guide.